Possible methods for the use of SMS as business communication affects Every company maximize the performance of their daily efforts, based on business objectives. Currently, the customer acquisition process is more expensive than ever due to the variety of solutions and actors in the markets, therefore it is vital to get mechanisms to retain existing customers and systems to ensure and enable reading response for those who are not customers. Moreover, today, one of the best devices to contact the people are mobile phones made it possible to use them at all times of day, and in the context whatsoever. This feature distinguishes this system of communication of other means. In addition, the read receipt guarantees and has higher readership and response to other media. Different studies claim that the reading rate of SMS ranges from 95-100% of the messages sent. Therefore, any company wishing to communicate with SMS customers should consider the following advantages of this system: a only pay for the SMS you send. a SMS Reception almost instantaneously through the use of direct network connections a Delivery reports in real time (SMS delivery confirmations) a Customizing the sender of the message a Worldwide coverage a Free technical support a reduce costs in telephone calls and send e physical.

a to optimize the employees’ time, making them more productive. a to help build your brand, increasing recognition of the same. a drive more effective marketing campaigns. a to increase customer contact and loyalty. However, once you decide that you will send SMS to your business communications, the question arises what system to choose for sending the text messages.